Our vision is that every Canadian company creates a positive social, environmental, economic impact on society. And to position Canada a global example of how companies address the biggest social, environmental and economic challenges of our time.
Canadian Business for Social Responsibility was established in 1995, when corporate social responsibility was still a relatively new idea in Canada. When Canadian Business for Social Responsibility was established, our mandate was to help companies better engage and listen to their stakeholders as well as report more transparently through sustainability reporting. These are more or less standard activities today.
We have remained at the forefront of the evolution of Corporate Social Responsibility over the past two decades. We often get asked “where is it going next?” One observation to note is that the definition of stakeholders has changed significantly. Future generations are stakeholders now, which is different from the original idea of stakeholders and engagement. Today, doing less harm is not seen as responsible action. Consumers, investors and employees want to know how companies are aligning their business models with a more equitable world in balance with nature.
However, the problems facing society are so urgent and so complex that no single organization could possibly expect to address them on their own. That is why Canadian Business for Social Responsibility is focused on developing and facilitating collaborative frameworks using a Collective Impact approach to bring the right stakeholders together to address major challenges at the scale required.
We care about the things that are important to Canadians and we have observed that there are currently three separate national conversations taking place on innovation, sustainability and global competitiveness. We believe these should not be separate. To us, they are the same conversation and we are engaging Canadians to envision a greater leadership role for the private sector in this important conversation.